Implementing Orbitvu Photo Automation Solutions since 2016
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Industries/Fashion & Apparel

Fashion & apparel photography

Fashion & Apparel

From flat lays and ghost mannequin shots to full on-model photography and video, Intriguity brings two dedicated Orbitvu systems — Alphastudio XXL and Fashion Studio — to fashion and apparel brands who want consistent, in-house content at scale.

2
Dedicated systems for fashion & apparel
5
Cameras controlled at once
<5s
Web-ready photo turnaround
Model being photographed inside the Orbitvu Fashion Studio

Why in-house fashion photography

Consistent content, without the studio bills

Consistent look, every time

Predefined lighting and camera templates keep every product and every model shoot looking the same, season after season.

Product & on-model, one workflow

Shoot flat lays, ghost mannequin, packshots and full on-model photography without switching studios or vendors.

Video & 360° built in

Capture spins and short clips alongside stills, all from the same session, with automatic background removal.

Cut external shoot costs

Bring photography and video production in-house and reduce your dependency on outsourced studios and freelance photographers.

Faster time to market

Templated capture and automated post-production get new collections online in a fraction of the usual turnaround time.

Scale with your catalogue

From a handful of hero shots to thousands of SKUs and lookbook images, output scales with your volume.

Still photography, 360° & video

Alphastudio XXL

An automated solution designed to be easy-to-use, efficient and versatile — for products ranging from small items to large pieces, and even live models. Oversized LED lighting keeps results consistent whatever you put in front of it.

Small electronics, tools and DIY items through to bags, shoes, apparel and full on-model shots are all well suited to Alphastudio XXL.

5
Cameras controlled at once
100kg
Max product load
<5s
Web-ready photo
Model being photographed inside the Alphastudio XXL booth

Efficient

  • Batch image capture and processing
  • Multi-view image capture by up to 5 cameras
  • Automatic background removal
  • Direct image upload to your e-shop
  • Web-ready photo in less than 5 sec

Easy to use

  • Can be used by anyone
  • Integrated camera and lighting control
  • Automatic 360° image capture
  • Predefined shooting profiles
  • Live View image preview before shooting

Flexible

  • Small electronics & tools through to bags, shoes, fashion & live models
  • Still images, flat photography, ghost mannequin, 360° and video
  • Compatible with Canon and Nikon DSLRs
  • Integrated online marketing tools

Get perfect images of any product type

One booth, four ways to present a product

Cycling jersey shot as a flat layFlat photography
Yellow suitcase packshotPackshot
Yellow jacket shot as a ghost mannequin photoGhost mannequin
Blue backpack packshotPackshot
Model being photographed inside the Orbitvu Fashion Studio

Content factory for videos & photographs

Fashion Studio

An integrated photography studio providing a complete solution to productively and simply create stunning high-quality still and video content for your e-commerce, social media and digital advertising platforms.

Built for on-model fashion photography at volume, with a motorized camera stand and a wide backlit background so live models and product both come out consistent, shot after shot.

5
Cameras controlled at once
3m
Backlit background width
2
Hardware tiers — Basic & Pro

Made for e-commerce

Live-model content, shot like a product

Increase your content production and improve time to market with templated lighting and camera-controlled workflows.

Model wearing a yellow hoodie and lilac joggers, shot in Fashion Studio
Model shot from behind wearing loungewear, shot in Fashion Studio
Male model wearing a pink sweater, shot in Fashion Studio

Why it works

Work faster, stay flexible, stay consistent

Work faster than ever

Supported by software that controls every aspect of the studio and camera, optimising image capture, post-production and export.

Flexible to your needs

Adapts to your style and workflow, with complete creative control through an interface that fits your team's skill set.

Repeatability is important

Create a productive, consistent workflow with your own or predefined templates to preserve the same look through every shot.

Not sure which one you need?

Alphastudio XXL vs Fashion Studio

Both are complete in-house photo studios from Orbitvu — the right one comes down to how much of your work is on-model, and at what volume.

 Alphastudio XXLFashion Studio
Best forSmall-to-large products, plus occasional live modelsOn-model fashion & apparel content at scale
Output typesStill, 360° and videoStill and video, live-model workflows
Multi-camera controlUp to 5 camerasUp to 5 cameras
Camera standFixed stand with camera headOrbitvu Motorized Stand — tilt, height & zoom
Background removalAutomatic (IQ-Mask, static objects)Automatic (IQ-Mask, static objects)
BackgroundBacklit turntable3m wide backlit background
FootprintMin. 5m room, 7m recommendedMin. room 6.27 × 3.81 × 2.98m
Power supply100–230VAC, max. 1600W3-phase 100–230V AC, max. 4800W
Alphastudio XXL studio

Choose Alphastudio XXL if…

  • You shoot a wide mix of products, not just apparel
  • You want still, 360° and video from one compact booth
  • Live models are the exception, not the everyday workload
Fashion Studio in use

Choose Fashion Studio if…

  • On-model fashion photography is your main volume driver
  • You need a wider background and motorized camera control
  • You're producing content for e-commerce, social and ads together

Ready to bring fashion photography in-house?

Whether it's Alphastudio XXL, Fashion Studio, or you're still deciding between the two, we can help.

Book a free demo

In their words

“Orbitvu technology frees up my time. It gives me that freedom to focus more on the creative side rather than the technical side. It's very versatile.”

Frederic Cisneros
Professional Photographer
Frederic Cisneros on using Orbitvu

Common questions

Fashion & apparel FAQs

Both are complete in-house photo studios from Orbitvu, built for different scale. Alphastudio XXL is a flexible booth for still, 360° and video across a wide range of products — from small items to live models — in a compact footprint. Fashion Studio is a larger content factory purpose-built for on-model fashion photography and video, with a motorized camera stand and a wider backlit background for high-volume apparel shoots.

Yes. Both are built to handle live models as well as products, with predefined lighting and camera templates so results stay consistent shoot after shoot.

No. Both systems are designed to be operated by anyone on your team — the software controls the camera, lighting and turntable, so results don't depend on individual photography skill.

Still images (JPEG, PNG, TIFF, RAW), animated 360° presentations (HTML5, GIF, MP4) and video (MOV, MP4) — with automatic background removal built in.

Every setup is tailored to your product range, volume and accessories, so we don't quote a single fixed price. Tell us about your needs via the demo form below and we'll prepare an offer.

Let's talk

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Tell us a bit about your setup and we'll get back to you within 24-48 hrs to arrange a demo.

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